Every time I watch a new period idol drama starring actors born after 1995, I can’t help but notice something: the female leads always seem to get more buzz than the male ones. Why is that?
If you look closely, it feels like a strategy. Platforms are really into this “romantic exchange” approach lately—pairing one slightly better-known actor with a fresh face. It doesn’t matter whether it’s the male or the female who’s already somewhat established. The idea is simple: one brings the traffic, the other gets the exposure.
In fact, the ratio is almost even. Sometimes it’s a semi-famous actress carrying a new male actor, other times it’s a male actor doing the same for his female co-star. But for some reason, the female characters usually come out of these shows with more attention, more discussions, and often, a stronger fan base.
Maybe it’s because audiences are naturally drawn to the costumes, styling, and emotional arcs of female characters in ancient idol dramas—they often get the more dramatic storylines and screen presence. Or maybe the industry is quietly betting on building up a new generation of leading ladies, one drama at a time.
Either way, it’s fascinating to watch how this casting “formula” plays out. Sometimes it works wonders and both leads win. Other times, only one side skyrockets while the other quietly fades into the background.
But one thing’s for sure: these dramas aren’t just about love stories—they’re also about grooming the next wave of stars.