Paramount Pictures has officially announced its latest installment in the SpongeBob SquarePants film series, “The SpongeBob Movie: Deep Sea Adventure,” along with the appointment of actress Shen Yue as the film’s China Promotion Ambassador. The announcement was accompanied by a newly released poster, quickly drawing attention from audiences.
Known for her bright personality, approachable image, and sincere public presence, Shen Yue closely aligns with the optimistic spirit, lighthearted humor, and emphasis on friendship that define the SpongeBob franchise. In the promotional poster, SpongeBob and Patrick appear as floating bubbles alongside Shen Yue, visually symbolizing a cheerful and heartwarming adventure filled with laughter and companionship.
Over the years, Shen Yue has built a strong following through her natural acting style and positive demeanor. Her real-life emphasis on genuine friendship and long-lasting bonds mirrors the enduring relationship between SpongeBob and Patrick, which has remained at the heart of the franchise for over two decades. Her involvement as China Promotion Ambassador reflects a shared emotional resonance between the film’s themes and her public image.
As part of the promotional campaign, Shen Yue will also attend the “Illuminating Cinema: China Film 120th Anniversary Celebration Night,” appearing alongside SpongeBob and Patrick mascots to introduce the film to audiences nationwide. She will invite viewers to begin the new year by enjoying the movie with family and friends in theaters.
“The SpongeBob Movie: Deep Sea Adventure” follows SpongeBob and Patrick as they embark on an unprecedented deep-sea quest in pursuit of the mysterious ghost pirate known as the Flying Dutchman. Their journey leads them into a dazzling yet perilous underwater realm, while the residents of Bikini Bottom unite for a rescue filled with humor and heartfelt moments. Staying true to the franchise’s imaginative style and signature comedy, the film places enduring friendship at its emotional core, offering an uplifting experience for audiences of all ages.
Scheduled for release in mainland China on January 1, 2026, “The SpongeBob Movie: Deep Sea Adventure” is positioned as a festive family-friendly choice for the New Year holiday, promising a joyful cinematic start to 2026.
