MBN’s upcoming variety program Bake Your Dream has unveiled its first official poster and main trailer, confirming actress Lee Da Hee as the show’s MC and signaling an unprecedented scale for a Korean baking survival series.
Bake Your Dream is a competitive program aimed at discovering the world’s strongest baker. A total of 72 bakers and pastry chefs from around the globe—including master artisans representing regions across Korea, world-class pâtissiers, and underground bakers known for their inventive recipes—will compete on an equal footing. The show positions itself as a full-scale global showdown that tests skill, creativity, and endurance.
In the newly released poster, Lee Da Hee is seen biting into a pink macaron, a playful yet symbolic image that hints at her role as a “dream maker” who bridges the contestants’ ambitions with the reality of competition. As MC, she is expected not only to guide the program but also to accompany the contestants through moments of tension, challenge, and breakthrough.
The main trailer further emphasizes the program’s sheer scale. Filmed on a set spanning approximately 3,300 square meters, the competition space is equipped with around 300 state-of-the-art baking and pastry machines across 32 categories, including convection ovens, dough conditioners, and pie rollers. The contestants’ visible awe upon entering the set—met with applause and cheers—underscores the magnitude of the production.
Based on the materials released so far, Bake Your Dream aims to go beyond a conventional baking competition. By combining industrial-level production values with an international lineup of contestants, the show seeks to set a new benchmark for baking survival programs in Korea.
Bake Your Dream is scheduled to premiere on February 1.
