Controversies Surrounding the Dessert Shop
Zhao Lusi’s dessert shop has recently been at the center of controversy, accused of ‘cutting leeks’ and facing reports of closure. Despite the speculation, it’s essential to clarify that this is not the case. The accusation stems from misunderstandings regarding pricing and customer demographics, which have led to harsh criticism.
Re-evaluating Business Strategy
It’s crucial to note that while the price of desserts in her shop might be on the higher side, comparisons to male artists selling street goods as trendy brands reveal a significant difference in business ethics. Zhao Lusi’s decision to close the dessert shop indeed was not due to a decline in popularity or poor sales performance. Instead, she is strategically planning to relocate and revamp her business model.
A Bright Future in Chengdu
Previously situated in Hengdian, the shop was unfortunately positioned in an area where the average salary of group actors is low, making it challenging for them to become the primary consumer base. Zhao has recognized this flaw, and with plans to move the shop to Chengdu, there is optimism that her business will flourish. Chengdu’s diverse consumer market aligns more closely with the offering of her dessert creations, and fans can look forward to an upgraded experience when the shop reopens.
